ChangeMakers RepScore™ now being used in Deloitte’s Best Managed Companies program judging matrix

Reputation has always been at the heart of what makes a company truly well-run. That’s why we’re proud to announce that ChangeMakers RepScore is now being used as part of the judging matrix for Deloitte’s Best Managed Companies program, one of Canada’s most respected benchmarks for business excellence. 
This spring, our team attended the Best Managed Companies Symposium and Gala to celebrate this year’s winners: organizations that have demonstrated exceptional strategy, capability, and commitment to their people. Being in that room was a reminder of what genuine organizational excellence looks like, and why reputation is inseparable from it. 

Reputation as a measure of management

The Best Managed Companies program evaluates businesses across a rigorous set of criteria. The ChangeMakers RepScore is now part of that assessment, providing a structured, data-informed lens for how these companies are perceived by the people and markets that matter most. 
RepScore is ChangeMakers’ proprietary reputation measurement platform. Powered by AI and led by senior advisors, it delivers a clear, customized score that measures brand effectiveness, predicts risk, and supports long-term strategy. For the Best Managed program, that means reputation is more than just a soft consideration — it’s a measurable part of what it means to be a well-run company. 

Why this partnership makes sense

Best Managed Companies aren’t just financially sound, they’re also trusted. They attract talent, retain clients, and weather disruption because they’ve built something that extends beyond their balance sheet. RepScore puts a number to that intangible, giving companies and evaluators alike a credible, consistent way to assess reputational strength. 
We’re honoured to contribute to a program that holds Canadian businesses to such a high standard, and we look forward to deepening this work with Deloitte in the years ahead.